Luxury Real Estate Marketing Experience

For more than 25 years, McGuire Digital has specialized in marketing luxury residential and resort developments throughout the United States, Caribbean and international markets. Our experience spans branding and positioning, website development, digital marketing, lead generation, SEO and AI Search, supporting developments from initial concept and launch through active sales, repositioning and sellout.
Our approach is built around the individual development. We bring together experienced specialists and hands-on principals to create the strategy, team and marketing program best suited to the opportunity.

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OUR TEAM

JASON MCGUIRE

Founder & CEO

Jason McGuire is the Founder and CEO of McGuire Digital, leading the agency’s strategy and operations from Sarasota, Florida. With more than two decades of marketing experience, Jason specializes in luxury real estate development strategy, digital marketing, lead generation, SEO and AI Search. He works directly with developers and sales organizations to create integrated marketing programs built around the development, its buyer and its sales objectives.

DAVID LAIDLAW

Senior Creative Director

David Laidlaw is McGuire Digital’s Senior Creative Director with a 35-year portfolio in the creative, design, and branding fields. He has forged successful partnerships with prominent players in the real estate, medical, and financial sectors. David’s client roster includes blue-chip names such as American Express, Union Planters Bank, FP&L, Ritz-Carlton Residences, Sea Island, Fisher Island, and NASDAQ 100 Open. His design sensibility has been pivotal in developing compelling branding and marketing strategies, cementing his reputation as an industry expert.

GRACE LUMPKIN

Account Executive

Grace Lumpkin supports client strategy, content development and project management across McGuire Digital’s luxury real estate accounts. She works closely with clients and the agency team to coordinate marketing programs, develop content and keep projects moving from strategy through execution.

TIM GOGGIN

Google Ad Specialist

Tim Goggin has been Google Ads Certified for 15 years and is a digital marketing expert with 24 years of experience in pay-per-click (PPC) advertising across Google Ads, Bing and Facebook. Known for his strategic precision, Tim develops high-performing campaigns focused on generating qualified leads and measurable results for McGuire Digital clients.

ELIZABETH ADAMS

Senior Storyteller

Elizabeth Adams brings extensive experience in brand messaging and storytelling for luxury real estate. Beginning her career at Intrawest, she developed a deep understanding of resort and residential marketing. Her portfolio includes The Ritz-Carlton Residences and other luxury developments, creating distinctive brand voices and marketing communications.

GEOFF MCGUIRE

Senior Advisor

Geoff McGuire, Senior Advisor at McGuire Digital, brings more than four decades of experience in branding and creative direction, with a portfolio spanning more than 250 real estate projects. His work includes luxury residential, resort and master-planned developments, creating distinctive brands and marketing programs that connect properties with their buyers.

WHAT DOES YOUR DEVELOPMENT NEED?

LET'S WORK TOGETHER